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What IS Hyaluronic Acid?

Moisturizers – What is in them and do they really fight aging?

If you are wondering what is in your skin cream, you are not alone. Many women wonder what those complicated ingredients are and if applying them to their faces daily will really make any difference. Well, some ingredients are better than others at defying age and hyaluronic acid is one of those. Let's look at just what HA is. First, as a cosmetic ingredient, HA has been approved by the FDA and shown to be effective at skin hydration. Because of its interaction with CD44 (a skin cell protein), it encourages collagen production. The Wikipedia article on Hyaluronic Acid calls it "critical to the structural integrity of the dermal collagen matrix." If that gives you a headache to even think about, let's simplify it: HA is critical to skin collagen production. And collagen, together with the hydration of the skin, is what gives skin a firmer, wrinkle-free appearance.

As an ingredient in skincare, HA is considered to be a potent moisturizer which is so very important for firming facial skin. Let's talk about that for a moment. We all hear that moisture is important, but why is it? Why moisturize? The simplest explanation is that your skin's aging is much like what happens to a grape. As a grape loses moisture, its exterior goes from light, firm, and smooth to darker, wrinkled and roughly textured. So, moisturizing your skin gives it the best opportunity to look smooth, firm, and soft to the touch. Harvard Medical School has released this article on banishing dry skin. Notice that hyaluronic acid is a key ingredient they list for skin hydration. Besides aging, skin also loses moisture from the effects of smoking and the seasons. In the summer, tanning and outdoor activity allow UVA and UVB rays to penetrate your skin and cause underlying damage. In the winter, indoor heat, higher concentrations of indoor toxins, and many other factors are at work helping to age delicate facial skin. A good paraben-free skin cream can help.

Using safe and effective products such as moisturizing facial creams and lotions is just the same as using the natural moisturizer that your skin has always used to combat drying and damage!

As a matter of fact, according to researchers at the University of Maryland Medical Center, Hyaluronic Acid is valuable not only because it holds 1,000 times its weight in water, but also because it transports essential nutrients internally. That's good news for your face and thirsty skin!

It is important to choose a good skin cream with a significant percentage of the most effective ingredient. But it is also important to choose one that is free of cheap, bulk fillers, and toxic parabens. Many of us are also concerned about the harming of animals during cosmetic testing, so this is a good choice. Plus, we offer free same day shipping and a 90 day money back satisfaction guarantee!

Ready to take years off your life? View the complete line of paraben-free, anti-aging moisturizers with hyaluronic acid!

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